Exploring the evolution of a business idea
This photo is the online course outline for ‘Startup Blogging: Validate A Business Idea + Build Your Audience’ in progress.
I’ll be recording the modules soon and opening it for registration in 2020.
Helping you get your ideas out of your head and into the world
It is based on the three-hour workshop I delivered for WordCamp Ottawa last weekend but will go into more detail, focusing primarily on idea validation and audience growth, with the added benefits of:
- weekly accountability
- templates and resources
- a bit of virtual community
- a sprinkling of positive vibes (always) and gentle bum kicking (or motivation if you wish)
I am really happy with the feedback on the content and my presenter style…5 out of 5 ***** from session attendees, lots of interaction throughout the live workshop and many staying on afterwards to have a chat with me and discuss their ideas.
Now on to transferring that into easy-to-digest chunks of info you can consume remotely and implement immediately!
It will be a ‘Done With You’ course delivered over four weeks with weekly action items and Q&A recordings. BUT if you’re a bit of a lone wolf like moi 🙋♀️, prefer to work at your own pace, or are living in another timezone (I’m EST), you are also more than welcome to DIY over a longer period of time and/or send your Qs in over the four weeks but listen/reflect on the weekly recap in your own time.
REAL ‘Startup Blogging’ session feedback
From attendees of the live workshop version at WordCamp Ottawa 2019:
“I liked that the focus was on organic development of community and ideas instead of just social media marketing. I also like the periodic questions to consider what I wanted to do with the information.”
“Enjoyed the ideas for how to share your message or find out what resonates with people.”
“I was hesitant about this session because it was long, however, I am very happy to have joined. I love Amy’s generosity with sharing her knowledge and experience. Really great session.”
“Lots of useful ideas for starting and growing an audience. Also, your voice is very calming!”
“(I enjoyed) the personal experiences of the presenter, interaction with audience, resource materials and focus on doing things for passion rather than just for money.”
“(I enjoyed) the tools provided, Amy’s own experiences and the breaks to work on (my) own ideas.”
“The speaker felt very personal, very understanding and respectful.”
“Amy is a very good speaker and knows her subject matter.”
“The topic is very interesting and well presented.”
“Great topic and delivery.”
Meet your online course presenter and facilitator: Amy Maureen Lynch
I have over a decade of international marketing communications experience and have been writing about expat life, travel, creativity and flexible work since I moved abroad in 2010. To be honest, I have been writing since the age of five but those diary entries are not for sharing.
I spent part of my overseas career in Australia working for the country’s largest provider of professional development for the Vocational Education and Training (VET) sector, where I managed their online professional development program (webinars, newsletters to over 30,000 subscribers, social media channels) and launched, edited and designed the first online magazine for the country’s VET sector in 2014, which I am proud to say is still going strong!
In 2016, I was one of 35 founders from across the United Kingdom selected to participate in Google’s Startup School for parents, Campus for Mums in London, which I did alongside my first son. After relocating back to Canada in 2017, I set to work on my startup idea which evolved into ‘Babies, Business + Breakfast’, a community and event series focused on providing parent-friendly professional development, which I launched the month before my second son was born in 2018.
Why is this important? Because I want you to know I have industry experience and am qualified (by real schools and the school of life 🤓) and despite having limited time to focus on business activities as the primary caregiver to our two young kids, I believe parenthood and professional development don’t have to be mutually exclusive!
If you want to achieve something, you will find a way to make it happen.
I have presented to audiences in Canada and Australia over the past decade on the topics of inclusion, flexible work, marketing communications and professional development.
Sincere thanks to the recent WordCamp Ottawa Conference team for having me as a speaker and to the session attendees for your lovely feedback and kind words! I think I was the only one delivering sessions on both days on different topics and was delighted the audiences were receptive to each of them.
I spoke on Day 1 about ‘Baby In The Boardroom’, where over 15-minutes I outlined my experiences of bringing children into business settings and encouraged corporate professionals and event planners to create more parent-friendly spaces and experiences (stay tuned for a future online course about this)!
Day 2 was spent delivering a three-hour workshop on ‘Startup Blogging: Using WordPress To Validate A Business Idea, Write A Book + Build Community’, which I am now converting into an online course focused primarily on idea validation.
I am really excited to share this content with a wider audience and actively live my flexible work values in real life! 👩💻🌏🎉
Hopping back on the online learning train soon and if you’d like to join me, you should sign up to my newsletter for details of when the course opens for registration: http://bit.ly/AmyMaureenLynchNews