This Mother’s Day, I am getting ready to be the mum of two boys. It’s hard to believe but my summer will be spent undertaking another adventure, getting to know a new personality and adapting to the exciting and unexpected changes ahead.
As part of this transition, I have been researching my startup idea while growing a baby and am preparing to build a business around our family of four.
I’ve spent the past 18 months speaking with women in different parts of Europe, Australia and Canada about their goals, desires, future plans and fears.
I started off with a mission to help millennial women with financial literacy but my focus has evolved. I have been dreaming global and am getting ready to execute at a more local level.
I’ve discovered I’m most passionate about helping women who are experiencing a bit of a gap. Be it a wage gap, a career gap, a self-identity gap or something else entirely.
They’re the primary caregivers in their family, currently on maternity leave or opting out of the workforce altogether – by chance, necessity or by choice – due to redundancy, financial reasons or a desire for more flexibility. Some gaps are temporary and others are undefined.
Whatever the case, they can be found running households while running circles around their children. Repeating the mealtime, nap time, play time cycle, in between stealing moments of quiet or calm. Caring for their loved ones , while trying to carve out a new identity for themselves.
I’m dedicated to creating a positive community for women who would like to invest in themselves. At the moment, I am focusing on primary caregivers – because I believe parenthood and professional development don’t have to be mutually exclusive.
I’m working on a local program designed to help women help themselves – we’re talking a safe, accessible and inspiring space where you can:
- Learn from experts (in a judgement-free zone, without having to leave the room to breastfeed)
- Ask YOUR questions (in between answering your child’s 100th question of the morning)
- 📆 Work on your goals (safe in the knowledge there are diapers, wipes and a change table nearby)
- 👭 Meet other like-minded women (while your children play amongst themselves)
- 🙌 Get out of the house (without having to worry about packing a day’s worth of snacks)
If you are interested in attending baby-friendly business sessions with other local parents and their pre-school age children (newborn to four-years-old), please subscribe for details (http://eepurl.com/dsSHG5).